Ten Tips for Soliciting Planned Gifts from Women
Women’s ability to contribute and make a lasting impact in philanthropy is often overlooked and under-utilized. In truth, women are driving many of the philanthropic decisions in this country. Research tells us that women behave differently than men in their philanthropic giving. We cannot assume what works for men will be applicable to women. This session will outline key considerations for success when soliciting planned gifts from women, including understanding the differences between men and women donors, understanding key motivators for women donors, and how to steward and recognize women’s gifts.
Learning Objectives at a Glance:
- Understand the importance and untapped capacity of women’s philanthropy.
- Understand the different motivators for giving between men and women and know how to apply them when asking women for planned gifts.
- Have tips and techniques to use when soliciting planned gifts from women donors.
Praise from the 2012 National Conference on Philanthropic Planning: “Very engaging! Good resources and relevant examples.”
CE Available: 1.5 hours CFRE credit
About the speaker:
Angela E. White, CFRE, is CEO of the Indianapolis consulting firm Johnson Grossnickle & Associates, where she provides day to day leadership to the firm and works with the JGA staff to tailor service to clients. Before joining JGA, Angela was the Executive Director for Institutional Advancement at the University of Indianapolis. There, she managed the functions of development, alumni relations, marketing and media relations, publications and research. She began her career in development at Saint Mary-of-the-Woods College, where she rose to the position of Vice President of Institutional Advancement. Angela is a member of the faculty at The Fundraising School at the Center on Philanthropy at Indiana University and often presents on behalf of the Women’s Philanthropy Institute. She has a Master’s degree in management from Purdue University and a Bachelor’s degree in management and mathematics from St. Mary-of-the-Woods College. She is a member of the Planned Giving Group of Indiana.
We look forward to see you there! Please RSVP Below.
When: 11:00am Program, 12:00pm Lunch and Discussion
Cost: Free for INWPGC members; Guests are $20